Bot orders $ 18,752 McSundaes each 30 minutes. to search out out if machines work
The Verge interviewed Zahid about his project when his tweet announced it.
He started the project to investigate McDonald & # 39; s locations in Germany, where he lives. He cycled through Berlin and physically visited McDonald's locations to see if McBroken's data was correct. After it passed that test, it expanded to the United States. Shortly after launch, he also discovered that the one-minute timeframe was too fast – the app classified him as a bot pretty quickly and blocked access. Trying to add a McSundae to the cart every 30 minutes, however, keeps McBroken up to date and appears to meet the human search standards of the McDonald's app.
This is not the first time a customer has attempted a technology workaround for McDonald's business problems. In 2017, a woman named Raina McLeod created an app to track if McDonald's ice cream machines were working. As McLeod told BuzzFeed at the time, she created the app "after a late night, Oreo McFlurry cravings went unfulfilled because the ice machine went down."
However, McLeod's app relied on crowdsourced data, so it only worked as well as the potential ice cream buyers who used it. With direct access to the source, McBroken can keep its data both more accurate and more up-to-date.
For its part, McDonald & # 39; s doesn't seem particularly upset with Zahid's project. The company has long recognized that its ice machines are a weak point in its product line. On Twitter, David Tovar, director of corporate communications and government relations, welcomed the effort. "Only a true McDonald & # 39; s fan would go out of their way to help our customers get our delicious ice cream!" Said Tovar. "So thank you! We know we have some ways to please even more customers with sweet treats, and we will."
Meanwhile, according to a Business Insider report last week, franchisees are taking matters into their own hands and looking for solutions of their own to ensure ice machines work more often.
Are McDonald & # 39; s broken ice machines the most pressing problem facing mankind? No, of course not, nowhere near. But in a year like 2020 we have to take the little joys where we can, and a tool that can save you from disappointment before you hit the thoroughfare can make life better in small, measurable ways.